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Real-Time Big Data Analytics

Big data is a term for data sets that are so large or complex that traditional data processing applications are inadequate to deal with them. Challenges include analysis, capture, data curation, search, sharing, storage, transfer, visualization, querying, updating and information privacy. The term “big data” often refers simply to the use of predictive analytics, user behavior analytics, or certain other advanced data analytics methods that extract value from data, and seldom to a particular size of data set.
 

“There is little doubt that the quantities of data now available are indeed large, but that’s not the most relevant characteristic of this new data ecosystem.”/p>

  • Volume: big data doesn’t sample; it just observes and tracks what happens
  • Velocity: big data is often available in real-time
  • Variety: big data draws from text, images, audio, video; plus it completes missing pieces through data fusion
  • Machine Learning: big data often doesn’t ask why and simply detects patterns
  • Digital footprint: big data is often a cost-free byproduct of digital interaction

 

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